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UPMC
Health Plan
Member Overview
PDF:
352KB
Produced for UPMC Health Plan. Target audience was prospective
UPMC Health Plan members. I created color scheme for brochure
and layout design, including font choice for text. Chose all
stock photo's and created/formatted all graphics. The member
overview was sent out it all open enrollmennt kits and used
as promotional material by sales staff. |
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Run
Like Hell
2003 and 2004 brochures (shown together in graphic)
2003
PDF: 233KB
2004
PDF: 302KB
Produced pro bono for Cystic Fibrosis Foundation. I created
color scheme for brochure (which followed color scheme for current
logo)and layout design, including font choice for text. Chose
all stock photo's and created/formatted all graphics. The brochures
were used to promote the event and also obtain registrations
for the event. |
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UPMC
Health Plan
Producer Compensation Program
PDF:
733KB
Produced
for UPMC Health Plan. Target audience for this brochure was
UPMC Health Plan's brokers/producers. I created color scheme
for brochure and layout design, including font choice for
text. Chose all stock photo's and created/formatted all graphics. |
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UPMC
Health Plan
Assist America Brochure (commercial members)
PDF:
123KB
Produced
for UPMC Health Plan. Target audience for this brochure was
UPMC Health Plan's commercial members. Working from a previous
two color design, I created color scheme for brochure and
significantly changed the layout design. Chose additional
stock photo's and created/formatted all graphics. |
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Clarion
University of Pennsylvania
Art Department Brochure
PDF:
259KB
Produced
for Clarion University Art Department in 1996. Target audience
for this brochure was incoming freshman interested in art
at Clarion. The project originated as a competition among
students in the Art Department with the winning design being
used as the brochure. My design was chosen as the winner.
At the time I also worked for the Publication Department for
Clarion University, where I completed the layout, editing,
final preparation for print, and press check. |
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My
Health
Quick Reference Guide
PDF:
734KB
Produced for UPMC Health Plan. Target audience was UPMC employees
who were members of UPMC Health Plan. I created color scheme
for brochure and layout design, including font choice for text.
Chose all stock photo's and created/formatted all screen shots.
The quick reference guide was sent to all employees who were
members of UPMC Health Plan to help guide them on how to use
new online health tools provided by WebMD. |
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Shaping
My Health
Quick Reference Guide
PDF:
556KB
Produced for UPMC Health Plan. Similar to the My Health materials
but targeted to all UPMC Health Plan members. I created the
Shaping My Health logo used in the materials. I created color
scheme for brochure and layout design, including font choice
for text. Chose all stock photo's and created/formatted all
screen shots. The quick reference guide will be sent to members
of UPMC Health Plan to help guide them on how to use new online
health tools provided by WebMD. |
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Brochure
targeted to Employers
PDF:
236KB
Produced
for UPMC Health Plan, this particular booklet/guide remained
unfinished due to internal decision making. The cover design
is not original and copies the 2003 Annual Report cover design
(this was requested by the client). As you view the PDF you
will notice large black areas on some pages. I designed the
brochure so the black areas would be trimmed and the document
would be tabbed for easy access to specific information. I
also followed color scheme for the 2003 annual report, and
chose all stock photo's. |